Squarespace Vs Wordpress:
Which is better for your small business website?

Trying to make the tough choice between Squarespace vs Wordpress? I'll breakdown the main differences that will help you decide which one is right for you and your small business.

Click on these links to jump to the topics I discuss in this article:

  • Pricing: Initial costs and ongoing costs
  • Usability: Ease of use and the learning curve
  • Maintenance: Technical updates and support help
  • Design: Templates and features

Pricing

Below are all the usual costs associated with a website

Squarespace

  • Domain: Free with annual subscription, or sold separately for $10-$20/year

  • Hosting: The price of hosting is included with this platform. There are three packages available - Personal, Professional, and Business ranging as low as $8 per month up to $30 per month.

  • Ongoing costs: Only the yearly or monthly hosting fee

Wordpress

  • Domain: Varies with provider $10-$20/year

  • Hosting: Varies depending on provider; estimated as low as $1/month (with first year discount) to $20/month. I personally use and recommend InMotion Hosting. Other hosting companies to try: Blue Host, FatCow, and HostGator.

  • Ongoing Costs:

Usability

If this is your first time working with a website builder of any kind, both will take some time to get use to. Yet, for most people who are familiar working with computers and word processing programs like Microsoft Word, it's easy to use and in a matter of a few days to a week you should be comfortable building pages.

A good thing to note is that both Wordpress and Squarspace have a great community of support in the form of a getting started guide, video tutorials, community forums and more. So if there's something you get hung up on, a simple search on the web should pull up the solution you need.

When it comes to actually building pages, Squarespace comes with a drag and drop builder that's simple to use and what you see is exactly what you will get. In that builder you can create add text, images, videos, and divide the page into columns for interesting layouts.

Wordpress comes with a page editor similar to word processors like Microsoft Word. It's limited on it's own in comparison to Squarespace but it's possible to buy and install a drag and drop page builder plugin into Wordpress that will give you the same capabilities. To do so you can either buy a premium template with one built in or pay a designer/developer to integrate a plugin like Visual Composer into the template you own.



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