For you to design using color, you need to first know color theory basics. Though it is not necessary for a design to be complete, effective designs usually involve color to help communicate the message you want to get across.
Color theory is linked with color psychology which involves the meanings, cultural associations, symbols, emotions, and physical effects of color. You may not be aware that color can affect a person's pulse and subconsciously send a subliminal message. So choosing the right colors for a business scheme is very important.
When placing that first splash of color onto your design, know that this color is informing the viewer connotations about your character, type of business, and services or products.
Below is a link to the nine basic colors with their meanings. If you are designing your own materials and picking the colors, make sure that you have a good understanding of the meanings both the positives and the negatives. Know that not every meaning will apply to your industry. Base your colors on the audience your business is trying to reach.
If you are not confident with choosing colors or unsure about what colors are best to use, then the next best idea would be to contact a graphic designer like myself who is very experienced with colors.
Feb 25, 19 10:57 PM
Learn how to get help paying for your next website design through local E-Commerce Grants in your area, and specifically in the Hampton Roads area of Virginia.
Feb 25, 19 10:19 PM
The City of Newport News is offering to pay for part your web design costs. Learn more about the Newport News E-Commerce Grant.
Feb 11, 19 09:22 PM
Use this quick checklist to choose a great domain name you won't regret - because no one wants to experience buyer's remorse.